Ethical Brand Directory
Roberta Lee, London's Sustainable fashion Stylist and founder of Ethical Brand Directory interviewed me as the founder of Tatum Diamond London, for a members spotlight on Ethical Brand Directory.
In this interview, we find out the story behind my brand and what sustainable development goals are important to the founder me, as well as having clear examples of how and why my business works ethically and sustainably.
Find out more about Tatum Diamond London on Ethical Brand Directory
Conversations of Inspiration Ad Break
It’s not everyday day that you wake up, to find out that your indie business has been featured on a podcast & not just any podcast Holly Tucker’s, Conversations of Inspiration podcast 😍
I put on my big girl pants & entered Holly’s Independent Ad Breaks Competition to be featured on Conversations of Inspiration & I only went & WON! Someone pinch me!
Thank you so much @hollytucker & NatWest for letting me be part of your amazing podcast & to Lord Bilimoria, founder of Cobra Beer 🍻 for the great podcast that I segment with my little ad.
Have a listen, I’d love to know your thoughts
Tatum Diamond makes luxury hand-crafted bags and accessories. Rather than focused on 'fast fashion', the Enterprise Nation member is encouraging customers to join the 'slow fashion' movement. She promotes quality over quantity and pieces that will enhance your wardrobe for a lifetime.
How did you come up with your business idea?
My husband bought me a one-day handbag making course. That was it; I was hooked. I've had a life-long fascination with handbags. At their best, they are assurance, art, and armour. An extension of the inner woman, and a companion for life. When the course was over I danced home, my imagination on fire. I was going to start my own luxury handmade handbag company. And that was that.
It’s been hard work, trust me. Fighting each day for a dream that no one else can really see. I'm led by my heart, and much more of a doer than a planner. My first move was finding a supplier for my vegetable tanned leather. Then I started experimenting with designs. I couldn't wait to make it, hold it and use it.
It's been amazing seeing my bags out in the world and getting so much lovely feedback. And it's exhilarating, like having the volume turned up to eleven on every win and every setback.
To read the full interview, head to Enterprise Nation
The lovely Tamara from Incredibly Social did a 2 minutes with… Me! She shines the spotlight on some of amazing
#incredibleindependents with a series of 2 minute interviews.
Here’s a little peak of what you can expect…
Why did you start your business?
I had fallen out of love with my previous job as a digital design consultant and craved the opportunity to own the complete process. Now I do everything, from designing and making my beautiful bags to managing my PR and marketing.
Read the rest of my interview and find out about some other amazing independents, over on the Incredibly Social blog
Etsy sellers in Richmond kindly shone their ‘spotlight on...’ my small business…
“We are talking to the wonderful Tatum @tatumdiamond.london who makes leather accessories ✨
Why do you make?
I developed a bit of a 👜 obsession in my 20’s, I’ve always loved making things, but it wasn't until I my hubby sent me on a bag making workshop that I found my passion for leather. It is a wonderfully tactile and flexible material, which can be turned into so many things. I’m thrilled to be able to combine my love for bags with my passion for the environment.
Where do you make?
I’ve converted a spare room of our South West London, into my studio. It’s mostly organised chaos with beautiful leathers and suedes waiting to be turned into gorgeous bags and accessories.
What is your typical day?
Wake up, check instagram and think about what I should post, though I don’t always get as far as actually posting anything. Breakfast, take Milo the 🐶 for a walk and then it’s down to business. I’ve been spending lots of time on the computer lately, working on brand awareness. When I’m not doing that, I’m in my studio, making bags and working on expanding my range.
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